salon news
Welcome to our salon news page. Keep up to date with the latest news from the studiotracker. Add our news to the RSS News readers reader using the link below.
| Market your salon this February with StudioTracker’s Valentine’s Day promotional Ideas!Tuesday, January 31, 2012Let StudioTracker’s marketing feature promote your treatments as the perfect valentine’s gift this season. Love is in the air with StudioTracker’s Valentine’s Day marketing campaign ideas, click here to read on.
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| New Year New Start Thursday, January 12, 2012There is no better time than January to invest in a new software system as after the holidays we become business focused and ready to plan for the year ahead.
Let StudioTracker give you the best possible start, bring you more profits more clients, more time and boost your business in 2012.
Have your FREE TRIAL today call us on 0113 350 8230.
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| Plan ahead for a successful 2012Tuesday, December 13, 2011Don’t leave it until January to make plans to improve your business in 2012. Starting now will give your salon the best possible start for the New Year ahead.
Get computerised and get organised in time for 2012!
Contact us today for your free demonstration and trial of StudioTracker salon software and see how it will make your salon life easier in 2012.
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| Ensure your salon is ready for the Christmas rush with StudioTracker and try before you buy!Friday, November 18, 2011The festive season is upon us and salons are no doubt preparing for the Christmas rush, but why wait for the seasonal customers to come to you, target them now and ensure your salon is busy and profitable in the run up to Christmas.
StudioTracker offers a FREE TRIAL of our salon software to let you see the benefits before you buy. Every trial comes with FREE SMS’s so trial today and kick start your Christmas marketing campaigns.
Make this your busiest Christmas yet call now on 0113 350 8230. |
| StudioTracker exhibits its latest release at Professional Beauty North!Wednesday, October 19, 2011StudioTracker unveiled its latest release Version 1.6 at Professional Beauty North held at Manchester Central over the weekend. The latest version has many new, advanced features which will be available to our existing customers to update to shortly.
The show was a great success and thank you to anyone who came to see us, we enjoyed obtaining your opinions and feedback on our software. We hope many of you received a free demonstration and gained all the necessary information on our system, we hope to speak to you in the near future!
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| StudioTracker is exhibiting at Professional Beauty NorthTuesday, September 13, 2011Studio Tracker will be exhibiting at one of the largest beauty exhibition's in the country, Professional Beauty North which will be held at Manchester Central on the 16th and 17th October. Come and see us at stand D27 where we will demonstrate our latest software release with our new sleek TouchSmart computer and POS hardware. StudioTracker will be promoting an exclusive special offer to exhibition visitors only. Click on the link below to register and claim your FREE ticket!
http://www.cts-online.co.uk/reg.asp?showcode=pbm11vis&cbcode=stdtr |
| StudioTracker Success StoriesWednesday, August 10, 2011Salon software has revolutionised how salons do business. We asked three salon owners to tell us how Studio Tracker salon software has improved their profits, reduced no-shows, increased security and made salon life easier. Click Here to read on.
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| Email MarketingWednesday, July 13, 2011Email Marketing is a highly effective way to build loyalty and trust. It is an excellent and cost effective medium to combine with your other marketing efforts. Read on to see how StudioTracker’s email marketing feature can help you gain new and repeat business!
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| Summer OpportunitiesThursday, June 16, 2011 |
| Salon Management: How to reach a solution for your salonFriday, May 06, 2011There are many software systems available on the market, so how do you choose which package is right for you? Click Here to determine the important areas to consider when choosing a system to ensure you receive the maximum benefits, make your life easier and create huge growth opportunities for your business. |
| New Release of StudioTracker Version 1.5.0Tuesday, April 05, 2011StudioTracker has now launched the new release of its cutting edge software; version 1.5.0. StudioTracker is one of the most intuitive and advanced salon software systems in the market, allowing you to manage every aspect of your business under one easy to use system. The more prominent additions to the software have been Gift Voucher compatibility and Credit Card integration. These new features enable our clients to improve customer service, increase sales and will ultimately maximise retail opportunity. Furthermore the addition of online product look up and improved barcode integration makes retail transactions even smoother. Enhanced performance of the software and the addition of minor fixes have heightened the functionality and usability of the software which has enabled us to continue fulfilling our mission of making salon life easier. |
| Mothers Day Marketing!Thursday, February 17, 2011Mother’s Day is an excellent opportunity for salons to push their services as pampering gifts, the recipient may enjoy their treatment so much they decide to take it on as a regular service.
To make the most of this promotional opportunity why not use our enhanced SMS marketing feature to target your female customers aged between 25-34 who will be looking to purchase a Mother’s Day gift. You will be able to filter your client database with the click of a mouse consequently targeting your marketing activity and saving you money. Text message marketing is one of the cheapest and quickest methods to reach clients directly and personally, it is the only form of marketing that reaches your customers instantly at anywhere, anytime, at work, home or on the go.
For a free trial of StudioTracker salon software to see how our marketing feature can grow your business call us now on 0113 350 8230.
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| New year- Bring new beginnings and implement change to make your salon life easier!Wednesday, January 12, 2011January is the time we become business focused after our minds are free of the festive period. There is no better time for a salon owner to invest in a new software system to boost their business in 2011. January is a quiet time in the beauty industry, therefore it is essential that you maximise this extra time by investigating new technologies. One of the most vital aspects of your salon is the equipment; it can help your staff do a better job and reflects the correct image of professionalism and care to your clients. Keeping one step ahead is especially important during these slower periods where every advantage you can take is vital.
Call now on 0113 350 8230 for a free demonstration and trial and see how StudioTracker can improve your business in 2011. |
| Happy Christmas From StudioTracker!Wednesday, December 01, 2010StudioTracker would like to wish all their clients a Happy Christmas by offering 50% discount on SMS bundles and 20% off selected hardware items. Offer valid for a limited time only.
StudioTracker would also like to offer new clients a special Christmas offer on all packages, please call us now on 0113 350 8230 for more details, order before 4th January 2011 and beat the VAT! |
| StudioTracker offers free data conversions for new customers.Monday, September 20, 2010Are you tired of your current software provider, ever increasing licensing renewals, lack of updates and ongoing support costs? StudioTracker offers free support, free updates and only a £99 yearly licence fee, no hidden costs.
StudioTracker recognises that your data is one of the most important assets in your business and getting your data from your old system to StudioTracker is of great importance. If you are switching from one of our competitors we can convert your data for use in StudioTracker salon software free of charge which will save you a lot of time and effort re-entering the data manually.
For more information about how switching to StudioTracker can save you money and help your salon run more efficiently call us now on 0113 350 8230. |
| StudioTracker now offers personalised plastic business and membership cards!Wednesday, July 28, 2010StudioTracker now offers plastic membership cards with barcodes on the back to enable you to improve the efficiency of your salon, finding a customer will be made even easier as you will simply have to scan the card and it will bring up the customers details instantly, there are numerous benefits to investing in membership cards for your salon.
First impressions count, if you give a new customer a plastic membership card when they first visit your salon this will imbed a professional image and by giving them a personal membership card which they can keep it will create a sense of loyalty to your salon over others they are not a ‘member’ of. The membership cards can also double up as professional business cards, plastic cards will make more of an impact than an uninspiring flimsy business card, the plastic cards will not become tatty and clients will be able to keep them for a long period of time unlike normal business cards that clients tend to lose and you may replace after every treatment, therefore they can be deemed cost effective.
Plastic cards offer a new avenue to market your business. Plastic membership cards are an excellent way to improve your conversion rate with potential customers and a way to set your salon ahead of the rest, potential clients are likely to keep them in their purse therefore if they ever need a beauty treatment or want to make an appointment they will always have your contact details on hand.
The membership cards will be personalised to your salon and when you order cards from StudioTracker you will benefit from our excellent graphical and design skills for no extra charge, of course if you would rather you are able to supply your own artwork. The cards will feature your salon logo, name address and telephone number so will therefore be a method of promoting your business. The membership cards are 100% plastic and are the same thickness and size as credit cards and high quality inks are used throughout the printing process.
For more information or to order your membership cards call us now on 0113 350 8230.
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| Unrivalled Customer Support!Friday, June 11, 2010StudioTracker recognises that the efficient running of your software is essential as it controls every aspect of your business; this is why we provide free unlimited support for all our clients.
StudioTracker now has a number of ways in which you can receive support to ensure you always have access to help when you are in need. We have our telephone support service, where our friendly and helpful support team are always on hand to sort out any difficulties you may be experiencing. Our remote assistance feature enables us to take over your computer in seconds and diagnose and solve any problems you may have.
StudioTracker also provides email support for our customers and we aim to answer all queries within 24 hours. In addition to this our software currently stores over 40 ‘help’ videos which provide demonstrations of all the main functions of the software. These can be useful when you are training new staff members or if you simply require a refresher on how to use certain aspects of the system.
We continue to be committed to providing customer support excellence and as always all forms of support are free of charge to all customers, enabling us to achieve our objective of making salon life easier.
To book a free demonstration or a free trial of StudioTracker call us now on 0113 350 8230. |
| The Importance of Stock Control.Sunday, May 16, 2010Stock control is essential for running a successful salon. Efficient stock control ensures you have the necessary merchandise on your shelves and are able to offer a full range of products and services to customers. If a well organised stock taking system is not in place then stock can become unbalanced, this can lead to a loss of clients and sales or too much of the salons working capital being tied up in stock, both can impact the finances of the business.
Click here to read on how StudioTracker can manage your stock. |
| New release of StudioTracker 1.4.0 now available!Monday, April 05, 2010The latest version of StudioTracker software has just been completed. In order to create this new version, we have been working closely with our existing clients to add the features that improve salon manageability and enhance the usability of our software. These new additions to the software include a multiple booking checkout; this enables users to confirm all bookings for the same person on the same day in one confirm action, which will help improve the efficiency of transactions. The software now has improved touch screen support, the addition of a shift end report which enables managers to track staff shift activity, there is added optional auto-shift functionality to record staff shifts and print out reports, along with the new option to open the till draw with a function key. The latest version has also added extra support tools in the help screen to enable us to support you more efficiently. This new release of StudioTracker has increased stability and heightened the functionality of the software, the new features have been developed to keep improving our software and to continue making salon life easier to our customers, as always our new update is free to all users. |
| The benefits of text message marketingMonday, March 08, 2010The use of text messaging as a marketing tool is an emerging trend among businesses today. It is the only form of marketing that reaches your customers instantly and directly, and at anywhere anytime, at work, home or on the go. Text message marketing can help salons increase their profits in a number of ways through increasing customer loyalty and repeat visits and through preventing no shows.
To see how you can benefit from text message marketing click here to read more. |
| StudioTracker has a new look WebsiteFriday, February 05, 2010StudioTracker has enhanced the look of its website to be more user friendly and informative for our clients and prospective clients. Our fresh look website contains a new testimonials page to enable current users to share their success stories. Take a look and see why our clients choose StudioTracker and find out how it can transorm your salon. |
| Quiet January? Why not have a free demo of StudiotrackerMonday, January 04, 2010Many salons are experiencing difficult times this January due to snow causing upheaval and disruptions. This can be devastating and makes all the hard work salon owners put in on the run up to Christmas seem for nothing.
Make sure you use this quiet period effectively, why not have a demonstration and a free trial of StudioTracker salon management software to see how it can transform your business in 2010 and make salon life easier! |
| UK VAT rate changes back to 17.5%from January 1st 2010Monday, December 07, 2009The Chancellor has confirmed that the VAT rate will revert back to 17.5% on the 1st January 2010. The VAT rate for all your products can be changed on the studiotracker administration company information screen.
If you are unsure how to change the rate please do not hesitate to contact our support team who will guide you through the changes. |
| Market your business with Studiotracker salon software systemThursday, October 01, 2009Marketing a small business can be costly, time consuming and difficult to get right. Studio Tracker salon management software has an integrated SMS marketing feature which makes promoting your business as easy as a click of a button.
Click here to see how Studio Tracker can improve your marketing strategy. |
| Making Salon Life EasierWednesday, September 02, 2009Managing a salon can be time consuming, having to handle multiple tasks such as staff training, customer services, marketing and tracking client information which consequently detracts from what is really important: client satisfaction. The effective and efficient growth of modern salons now requires sophisticated software to control many aspects of the day to day management under one easy to use system.
Click here to read on if you would like to see how Studio Tracker could grow your business, increase turnover and improve customer loyalty. |
| New Release of Studiotracker Makes Salon Life Even EasierSaturday, July 11, 2009
Studio Tracker have just completed the latest release of the software. One of the most prominent additions to the software is the new grid layout view for tanning beds which allows salon staff to view the status of all the tanning beds by simply glancing at the computer screen, leading to enhanced salon manageability. In addition, the software now features an additional security component which allows salon owners to protect computer access by preventing users from using the computer for non-work purposes such as Facebook and instant messenger. Added support for Sigma timers is now also available and the software is now even more usable thanks to improvements in the customer search facilities, processing speed and ease of bookings. All of the new features have been designed to help us fulfil our mission of making salon life easier. |
| The Real Impact of the RecessionThursday, June 11, 2009In light of the recent turbulent economic conditions, market intelligence experts Mintel have been forced to re-examine the beauty market and have re-forecasted their predictions both the growth and decline areas for the beauty industry. This report makes essential reading for any concerned salon owner.
Click here to read a summary of the report and read advice about how to overcome the downturn. |
| What can you Learn From Other Businesses?Saturday, April 11, 2009Spring is a perfect time to inject your business with a new lease of life. Looking to market leaders in other sectors can provide you with new ideas of how you could increase your profits. For example, fifteen years ago it would have been unthoughtof that you could buy clothes, electrical goods and financial services all from your local supermarket. Large food retailers have gradually expanded their portfolios, capturing more profit from their customers. Many successful businesses have been around long enough to have experienced recessions before, and have a number of tried and tested strategies to cut costs. Read on to find out how you can adapt these practices to your own business, and get more-for- less from your marketing budget.
Click here to read more about the marketing practices established businesses adopt during times of recession, and learn how you can get more-for-less from your marketing budget. |
| Congratulations Jackie Brown, Hands On, Worcester!Tuesday, March 03, 2009Throughout the first two weeks of March Studio Tracker ran a competition in conjunction with Beauty Guild and offered one lucky reader the opportunity to win the software package. Studio Tracker are pleased to announce that the winner of this fantastic prize was Jackie Brown, manager of Hands On in Worcester. |
| Knowledge Means GrowthMonday, February 02, 2009A recent survey of over 2000 salon users (Mintel, Health and Beauty Treatments UK) identified number of key trends which indicate how salons are failing to appeal to, or serve, certain lucrative markets. By being aware of this information you can position your business to overcome barriers to custom and tap into new markets.
Click here for a free marketing guide on how to position your business to take advantage of this information by making small changes which will help overcome common barriers to custom and enable you to and tap into new markets. |
| The Top Ten Marketing Tips to Survive the Economic DownturnThursday, January 01, 2009
Research has shown that in times of hardship successful companies can obtain a better return on investment from their marketing spend than in a more desirable economic climate. Although you may be reducing your budget allocation for marketing you can still get more for less by investing in the right places.
Follow the link to the right for a free, easy-to-use marketing guide to the ten things you can implement NOW at little cost to your business that will make a real difference to your bottom line.
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| Studiotracker Unveils Latest Release at Professional Beauty North Exhibition!Thursday, January 10, 2008 Studio Tracker launched Version 1.2 of it's salon management software at the Professional Beauty North exhibition in Manchester on the 12th and 13th October, 2008 and would like to say thank you to all those that visited the stand to enquire about our latest release. The Director of Studio Tracker said this about the show:-
"Professional Beauty North was a fantastic venue to showcase Studio Tracker's software and hardware packages. It was the perfect opportunity to speak directly with our clients, gain feedback and attain suggestions for future releases to consistently meet salon owners' requirements and expectations for their day to day salon management."
Lorraine Cave
Studio Tracker's next event will be at the Professional Beauty South Exhibition at Ed Excel in London on the 2nd and 3rd March, 2008. We hope to see you there! |
| Version 1.2 update available!Tuesday, January 08, 2008 The advanced touch screen is now available to purchase as a key component of a salons' professional hardware and software POS retail system. The touch screen POS terminal is stylish, space saving and fully integrated with the Studio Tracker software giving your salon the ultimate professional look whilst you take bookings and deal with clients. The touch screen can be purchased as a full package at a discounted cost saving you money, and can be leased for less that £17.00 per week for those that want to spread their weekly overhead costs. |
| Come see us at Professional Beauty North 2008! Monday, January 07, 2008
Studio Tracker will exhibit at one of the largest beauty exhibition's in the country. Professional Beauty North will be held at Manchester Central on the 12th and 13th October. The Studio Tracker stand will demonstrate the latest software updates and POS hardware including opportunities to enter into our latest prize draws and sign up for Studio Tracker's special offers exclusive to exhibition visitors only. |
| Guild News recommends StudiotrackerSunday, January 06, 2008
Studio Tracker is a user friendly software package that can be downloaded from the website and configured to your salon's requirements on request. It is compatible with your existing PC running on Windows operating systems and as a UK registered program, it offers remote online support and training free of charge to all its clients.
In order to get the most out of the software the following points are just some of the functions that can help improve the day to day aspects of your business. Synchronised booking system with calendar and employee details; Seamless integration with T-Max Timers; Booking alerts/No show tracking alerts; Product management, including sales reporting, stock-taking and product categorisation, and finally built-in SMS booking reminders and customer birthday alerts. Additional hardware available includes the touch screen Point Of Sales (POS) system with the Studio Tracker software already pre-loaded to the salon's specification, which can provide a modern look for day-today operations.
Since many salons do not have the financial resource to pay for expensive software and licensing. Studio Tracker offers a free 30-day trial to ensure system compatibility with your business requirements, as well as a highly competitive license rate. |
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